Mexico 1986
Logo
The mark visualizes “the world united by ball” slogan by featuring both sides of the globe. The inline typography references the famous Lance Wyman 1968 Olympic identity, as well as the 1970 World Cup typography, also both hosted by Mexico.
Mascot • Pique
Following the fruit and vegetable theme from the previous tournament, the mascot of Mexico 1986 was a jalapeño chili pepper, which we all know is a characteristic of Mexican cuisine. The chili also had moustache and was wearing a sombrero. Its name comes from picante, Spanish for spicy peppers and sauces
Poster
Annie Leibovitz is the only photographer ever to be commissioned to shoot and design the posters for the World Cup. Hers featured some quite bizarre use of shadow over ancient Aztec stonework, really putting the country's pre-Columbian heritage centre stage.
Ball • Azteca
The FIFA World Cup Mexico, saw the introduction of the first polyurethane coated ball which was rain-resistant. The first synthetic match ball, with good qualities on hard and wet surfaces.
The ball was the first to include designs inspired by the host nation. The Azteca was elegantly decorated with designs inspired by Mexico’s Aztec architecture and murals